Cyprus-Forum.com

[Paphitis]

Today.....

The European Commission on Monday officially registered halloumi as a protected designation of origin (PDO) so that only halloumi produced in Cyprus and according to the product specification can use the registered name.

The move to protect the name against imitation and misuse across the EU is expected to bring clear economic benefits to the island

https://cyprus-mail.com/2021/04/12/euro ... loumi-pdo/

So there you have it, not all Cypriot style grill-able cheeses can be sold in the EU as Halloumi.

Only from designated pre-approved producers.

this will probably be enforced world wide.

I doubt it mate. You can’t enforce that crab in places like Australia.

[Paphitis]

There are many generic products in the world, from food, drugs, auto parts and so on and they do the same thing as the original protected products, only often they are cheaper. So, anyone can produce a generic Cyprus style cheese, but will need to call it something else other than Halloumi/Hellim. The free ride for pirated products under the names of Halloumi/Hellim is now over.

Cheaper you say?

Don’t think so. You practically will have to give away the Cyprus Halloumi in Australia because it just doesn’t rate in terms of freshness or taste.

So at the end of the day, there is no market for Cypriot Halloumi in Australia. Not with our Dairy Industry that is. The Australian product will annihilate the imported stuff hands down.

That’s what it comes down to. 10 years ago they use to import it to Australia. If you wanted Halloumi, you had to buy it. It was average at best. Now, that market has been taken over with superior produce.

It will not matter what it is called. But for now, it’s called Halloumi and that will remain the case fir quite some time yet.

[Londonrake]

https://cyprus-mail.com/2021/04/21/swed ... grilloumi/

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